Host & Post

Event submission open through Wednesday, February 19.

Host Starter Kit - $100

Sign up to host, promote and list by purchasing a Starter Kit**

Includes:

  • Host Profile - showcase your business, aggregate and link to all your listings in one place, and take advantage of participant cross-linking enabled by having a profile to drive even more traffic to your activities
  • Starter Listing - get going with your first listing, redeemable as an Event or Promotion Listing, assigned to your Profile location
  • Promotional Package - SFBW Marketing Kit with branded collateral to promote participation in SFBW. (Note: signups after Jan. 6 are first come, first serve, while supplies last; anticipate delivery early February).
  • Name, Brand & Asset Usage - only registered and approved 2025 SFBW hosts may use the SF Beer Week name (or any derivatives), or any SFBW or Bay Area Brewers Guild asset to promote an event or other activity as being part of SF Beer Week and/or as being a participant in SF Beer Week. (Rights permission granted under this provision are exclusive to SFBW 2025 and apply to name usage of SF Beer Week, SFBW and/or San Francisco Beer Week.)

Fine Print:
-- Additional locations can be added with the purchase of additional Listings — just enter alternative venue info (name and city/address) in the Curator Note field when submitting (alt locations must still be under the same ownership as the party, ie. Host Account, who is submitting).
-- Profiles for 3rd-party collaborators may be linked to a shared Listing upon request if the 3rd party is already in the SFBW system (i.e. showing up in the Participant section), or if a 3rd Party registers for SFBW (thereby purchasing a Profile) separately. If the 3rd party is a nonprofit or community member, contact us to see about qualifying for free Profile.
-- CA Dept. of ABC requires retail alcohol license-holders pay fair market value for advertising and related services provided by beer manufacturer license-holders. As such, breweries may NOT submit listings on behalf of retail alcohol license-holders. If you are a brewery, please note that any bar, restaurant or other retail license-holder holding an event or promotion pertaining to you or your product(s) for SF Beer Week must register the event or promotion directly through this site; you cannot purchase and submit a listing on their behalf.
-- Breweries based in the Bay Area must be Bay Area Brewers Guild members to take part in SFBW, i.e. host listings, use SFBW brand/name/assets, promote involvement/participation in SFBW, and so on. Guild members can log into their Guild accounts to access provided listings and take advantage of member perks and discounts. (Not a member yet? contact us about joining).

Go Bigger for Beer Week

Take advantage of this low-cost sponsor bundle to get more Listings and promotional bang for your buck. (Want more? Contact us to learn about higher-tier sponsor options, including activating at the SF Beer Week Opening Kick Off parties.)

Additional Listings - $50 each

Before submitting any listing, please review the Listing Guidelines and FAQs. Remember, Listings must be special to SF Beer Week (every day or generic offerings will be rejected).

Listing Types
Event Listing

Use for a special event held on a set date and time during SF Beer Week

Key features:

  • stand-alone listing that shows up in day guides, calendar and schedules
  • capped duration - max. six hours -- no all-day events or tap takeovers (if you feel your event is an exception, convince us by pitching us in the Curator Note field)

Event Examples

Meet the Brewer event (should be actual brewer; if a rep, note in description), special release party, beer dinner, 5k beer run, multi-brewery festival, live comedy show, community fundraiser, music or other performance where special SFBW releases are tapped/featured, etc.

Promotional Listing

A recurring or 'any time' activity or unique SFBW offering* that consumers can partake in at their leisure, available over select days during SF Beer Week (so not an event that's happening on a specific day/time).

Key features:

  • use for activities people can partake in at their convenience
  • three promotional windows available: first weekend, weekday(s), last weekend
  • allows for in-store, pickup, delivery or shipped offerings

Promotion Examples

Menu specials offered Mon-Fri; brunch specials on a Sat-Sun; on-demand flight around days to co-promote tapping events; offerings people can purchase and pick-up ahead for at-home enjoyment.

*Note, only offerings promoting something special for SFBW (not every-day, any-week happy hours, beer discounts, etc.) will be approved.